Enter Fractionals

Part I

2025-03-02

Imagine, will you, a Founder/CEO of a tech startup.
He has an MVP all coded and ready to go.
Someone thinks his idea is a great one, and invests in it.
Now, this Founder/CEO needs to build out his team.

   
He can easily hire for every inch of anything that he has seen in an enterprise company:

  • Marketing
  • Financial
  • HR
  • Engineers - backend, frontend, full-stack

Or, he could focus on what needs to be done immediately to launch.

  • Does he need an entire department of HR?
  • Does he need a team of marketing experts or to hire an outside agency?
  • Does he even need a full-sized development team?

Maybe he just needs a few individual experts in their field.

Enter, Fractionals!

This is the perfect opportunity to hire a fractional executive:

  • fCRO to promote revenue growth
  • fCMO to drive brand growth
  • fCFO to plan what to do with all his newfound funding
  • fCAO to set him up for success

There are so many options depending on his needs.
And no, he does not need all of them at once.

But what about that technology side? It is a tech startup.
The Founder/CEO wrote the code, so he should be the CTO, correct?

The short answer is, No.

Check back tomorrow for the long answer :)